Market research is the process of businesses gathering and analyzing data that helps them to understand consumer’s opinions about either current or unreleased products. By being a market research participant, you get the opportunity to directly give companies feedback on their products, which helps businesses understand how their products can be improved. At Become a Thinker, we host both nationwide and local research projects and hope you’ll join our database so the companies we work with can continue to receive valued feedback from our Thinkers.